Convective Warning Utilization Study

Tornado Warning

Project Description

The convective warning utilization project is a large-scale interdisciplinary study to determine how the general public receives and utilizes tornado and severe thunderstorm warnings. Respondents completed an online survey within 72 hours of a severe weather warning during the period April—August 2010. Analyses reveal the warning success rate (WSR) for various storm types and demographic groups of respondents. The WSR measures the effectiveness of the threat communication, and is defined as the percentage of the warned population that receives, correctly interprets, and appropriately responds to a given warning message.


North Carolina's Public Liberal Arts University